Get access to expert marketing advice
For this workshop we are joined by Esther Warner of Online Media Works an experienced marketeer.
Forget the scattergun approach to marketing and get organised!
Marketing is how you let your potential customers know who you are and what you do. As such it is a crucial part of your business; without customers you don’t have a business, so you need to get the marketing right.
There are many different ways to market your business: networking, advertising, social media, leaflets to name but a few. Do you know which ones will work for your business? You can take the scattergun approach and just try different techniques, but it can be expensive and may not work well.
Marketing with a purpose
It’s much better to plan your marketing and measure its performance. That way you can see your successes and failures and can improve your marketing further – saving money and increasing sales.
In this workshop, we take you through the process of creating a marketing strategy to help you decide how best to promote your business. We will look at some of the common marketing techniques for different businesses. We also look at the costs involved so that you can decide on how best to market your business.
There will be be plenty of opportunities to discuss your different marketing options and gather ideas and feedback from other attendees.
As we go along, you create a marketing plan in a workbook that you an take away with you to use.
Who should attend?
The workshop is suitable for anyone who wants to market their business more effectively and efficiently.
Kidwells House is in the centre of Hereford. It provides us with a friendly welcome and free parking is available. Refreshments will be provided.